Empowering Women Exporters: Digital Tools Key to Kenya’s Global Trade Growth
By Bruno Aero Family Media Bussiness Writer 11,March 2026 12Hrs Ms Floice Mukabana Chief Executive Officer/ CEO KEPROBA Speaking during the Women Environmental and Engagement Day Ms Floice emphasize to a call wake up Kenya’s export sector is rapidly evolving into a digital marketplace where businesses can connect with customers worldwide. For women entrepreneurs, mastering e-commerce platforms, online marketing strategies, and digital trade tools is no longer optional—it’s essential for success in global markets. Yet, without access to these resources or the skills to use them effectively, many risk being left behind. Participants at recent trade discussions emphasized the urgent need for greater investment in digital training, market access programs, and policy support tailored to women exporters . Stakeholders believe that by strengthening networks, expanding mentorship opportunities, and improving access to financing and digital tools, more women can successfully tr...